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All Island Car Wash was a logo concept for a small car wash in Riverhead, New York. Naturally, the client wanted an exotic car placed somewhere within the logo. Initially, I thought something with an outline of Long Island itself could be fun to introduce into the logo, given the name, however, I also played with the usage of an abstract wave shape and bubbles in other logo variations.

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Logo Design

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Brand Identity

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Print Collateral

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Research

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Preliminary Logos

Car wash looks can become cheesy really quickly. My goal when creating these logos was to keep it fun, while still looking professional and modern. The various shades of blue within the logo keep it clean and the yellow offers a highlight in the right places.

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