NH Ross is a plumbing and HVAC company that was in need of some brand structure. Without wanting to change the existing logo, I had to work around creating a corporate brand identity that matched. Their existing brand colors of red, yellow, and black weren’t really utilized to their fullest potential, so I decided to switch it up and give it a shot. Take a look below at the brand identity I implemented within this company and how their online presence, along with the print collateral, really stands out now.