The rebranding of TJ Finley’s in Bayshore, New York was a transformative project. Previously sporting a conventional serif typeface logo, the establishment sought to inject new life and personality into their cherished public house. Witness the evolution with the unveiling of the final logo and comprehensive brand identity crafted for this vibrant restaurant and bar.

This multifaceted project encompassed logo redesign, brand identity development, web design, marketing strategy formulation, production of print collateral, and more, culminating in a revitalized identity that resonates with patrons old and new.